Kathleen Turner – Senior Research Consultant

Senior Director Consumer Strategy for Sam’s Club
Senior Consumer Insights Manager for Tyson Foods
New Product Development Manager for Kraft

Savitz Research Solutions

Savitz Research Solutions is a marketing research consultancy who has served leading brands in domestic and global markets for over 30 years. Our purpose is to create growth opportunities for our clients through a better understanding of “consumers” in the business-to-consumer environment and “buyers” in business-to-business markets. We accomplish this through our advanced insights frameworks that we have developed by way of formal marketing sciences training and our experiences over the years with some of the world’s leading brands.

EXPERTISE: Successfully launched or re-launched marketing, innovation or research departments: Anderson Clayton Foods, Campbell Taggart, Winstead, and Tyson Foods. Created proprietary methodologies for marketing and marketing research; engagements included hundreds of successful branding/re-branding, new product and service launches; re-imagined and designed award-winning professional services Marcom web site; certified in Osborn-Parnes Creative Problem Solving
EDUCATION: M.B.A., University of Texas
B.S., Louisiana State University